SEO stands for ‘Search Engine Optimization’. It’s the practice of optimizing your web pages to make them reach a high position in the search results of Google and other search engines. In other words: People will be more likely to encounter your website when searching online.
Google’s search result page for the term ‘nightmare’
In the image above, we see the first few results when someone searches for the keyphrase ‘nightmare’. In this case, Youtube is the first result and this means that their page on Nightmare ranks #1 on this search term. The idea behind SEO is that when you optimize your page to become the best result, you can climb those rankings and become one of the first results that people see. Which will get you more clicks and traffic to your site!
https://yoast.com/tag/seo-basics/
